Post by account_disabled on Dec 13, 2023 7:18:57 GMT
A order to make a forecast as possible realistic. International expansion There are two ways to scale your business through international expansion: either by expanding within a marketplace to its international extensions; either by expanding to an absolutely new marketplace, from a completely different region. Scaling on local marketplaces but with an international presence is often a logical choice for international expansion.
This is because, in this situation, merchants already know how the platform works and most likely already have the infrastructure set up, including the technology used. Here I give as an example the merchants present on eMag Romania Job Function Email List and who can also sell on eMAG Bulgaria and Hungary, or those present on Vivre Romania and who can sell on Vivre Bulgaria, Hungary and Poland. Expanding into other marketplaces from entirely new geographies is a bold, high-risk, high-reward strategy that requires more hard work of market analysis and adjusting the business, logistical, organizational and operational model to be successful internationally.
Even so, expanding into entirely new markets can be easier and less risky when done through marketplaces. For example, a retailer that produces unique parts with strong differentiators and high scaling potential can access the international market with lower risk and cost through an international marketplace. In conclusion, I emphasize that a presence on a marketplace is more than useful to your online business, as long as you clearly size the components of cost, exposure, inventory and risk.
This is because, in this situation, merchants already know how the platform works and most likely already have the infrastructure set up, including the technology used. Here I give as an example the merchants present on eMag Romania Job Function Email List and who can also sell on eMAG Bulgaria and Hungary, or those present on Vivre Romania and who can sell on Vivre Bulgaria, Hungary and Poland. Expanding into other marketplaces from entirely new geographies is a bold, high-risk, high-reward strategy that requires more hard work of market analysis and adjusting the business, logistical, organizational and operational model to be successful internationally.
Even so, expanding into entirely new markets can be easier and less risky when done through marketplaces. For example, a retailer that produces unique parts with strong differentiators and high scaling potential can access the international market with lower risk and cost through an international marketplace. In conclusion, I emphasize that a presence on a marketplace is more than useful to your online business, as long as you clearly size the components of cost, exposure, inventory and risk.